I know, I know.. I beat myself up daily that its been a month or so since I last posted. Every part of my being knows that what makes a blog successful is fresh, compelling and useful content – and posting once a month is not fresh, compelling or useful. I won’t get into the “reasons” why there has been a lack of posts, one, because if you look at such prolific bloggers like Seth Godin and Brian Solis, there really are no good excuses, and two, it sounds self-serving – and self-serving blabbering does not make compelling or useful content in my humble opinion.
Posting Fresh Content
Therefore, lets turn this ugly faux pas of mine into a helpful discussion on the best practices of blogging. But wait, isn’t there already a plethora of info in the blogosphere on this very topic and freshness is key, right? So, to make this dialogue more interesting, (dare I say compelling?) and useful for young communicators, lets discuss best practices of blogging, keeping in mind one specific element that no doubt relates and applies to everyone today in our hectic, 24/7 always-on world – how do we keep up with posting solid and fresh content while working, going to school, reading, researching and spending time with our family and friends?
Some questions to help guide the comments.
1) When stretched for time is it better to post nothing at all or rushed, mediocre content? Why?
2) Where do you get your inspiration/ideas from and how do you translate them onto the page?
3.) What are acceptable intervals for posting (i.e. daily, weekly, monthly)?
4.) How important is time management here? Strategies?
Thanks and please join in with your comments, suggestions and questions.
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Adam P. Coulter: Conduit for Communicators 